I love this advertisement for VISA's new innovation. This is aimed at a cross-generational audience, and in my view is extremely Digilogue. Last week I keynoted on the topic of the future of payments in Holland, and the fact that cash is no longer king.
VISA aptly shows that this is the case, and with the focus on the gentleman in the ad becoming younger with the use of technology it sends a strong Digilogue message.
Feel faster, flow faster!
Oh, and Digilogue is of course available for pre-order via Amazon now.
If you buy it on Kindle before July 30 / 2013, and write a plainly positively raving review, and shoot us a link, we will also send you a complimentary Digilogue Limited Edition signed copy - info@thinque.com.au